Back in 2016, from an attic space of an Auckland cafe, the idea to make sustainable toilet paper was formed. Flash forward, we're continuing to work on our range by creating products that have a big impact with small change.
From our tree-free toilet paper, to our paper towels and tissues, our focus has been on helping our customers reduce the impact of deforestation and single-use plastics.
Just add water

We’re a New Zealand born company, operating out of Auckland. 

Our goal has always been to make everyday essentials that have a big impact with small change.

We are dedicated to making a positive impact on the lives of our customers, suppliers, manufacturers, and the planet, through our range of products.

Nature called, we answered.

Don't just take our word for it, here's what our community has to say.
Reviews
Average rating

From 4232 reviews

Let our customers speak for us

from 4232 reviews

love its waste free option

Kara Goddard
Excellent product and service

Great product. Love the wrapping. Excellent service

Heather Bates
Loo Paper (colourfully wrapped)

We love our colourfully wrapped loo paper - brightens the bathroom - and the loo paper is great too!

Greg Hill
48 rolls Premium Tree Free TP

Great toilet paper. It is soft but does not break up like some toilet papers. I also like that it is individually wrapped, it looks nice in the bathroom.

Ceri Ratcliffe

Love this product so much!

Pauline
TP

I e been using this TP for a while now and love that it’s delivered to my doorstep. I don’t use the subscription as the use varies so it’s a little bit more expensive that way but I wouldn’t change a thing.

Helen Jorgensen

Nicer than the stuff at the supermarket

Kaz Howard
Great value

Easy ordering, good price for naked rolls

Janice
Who knew spray bottles can be good looking?

This trio of bottles is a good addition to our whare, I'm actually cleaning up more often! I was pleasantly surprised to find the bottles are metal, not plastic, which I'd hoped but it wasn't clear in the description. We don't use glass cleaner much so I've renamed that bottle "all purpose", so there's one in the laundry, kitchen and bathroom. Nice! Well done us.

Ben Pocock

Awesome product. Great setvice!!

Kelly
Great service

From notification to delivery it is super fast and efficient.

Rosie Pearce
Great service

I appreciate how they manage my erratic ordering and get it sorted without fuss. Appreciate the products. It is great to help the environment and still use the products you need.

Eleanor

Awesome product

Tracy

48 rolls Premium Tree Free TP

Nerida Murphy
Love 'with small'

Great product, great service.

Harriet
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